Infopro Digital Automotive delivers a connected portfolio of data solutions for lubricant businesses, suppliers, and service networks

In today’s Australian automotive aftermarket, manufacturers, workshops, dealerships, retailers and distributors all depend on one thing: accurate, trusted vehicle data.
Every incorrect identification, recommendation, or fitment creates friction, costing time, increasing rework, and eroding customer confidence.
Infopro Digital Automotive says it supports the aftermarket with a connected portfolio of data solutions designed to reduce these risks and improve performance across the entire vehicle lifecycle.
It starts with reliable vehicle identification. Using Australian registration plates, Rego Search enables fast and accurate vehicle matching, ensuring all downstream decisions are based on the correct vehicle configuration from the outset.
Once the vehicle is identified, accurate product recommendation becomes critical.
Infopro Digital Automotive says its lubricant data and solutions, powered by OATS, deliver vehicle- and engine-specific lubricant recommendations aligned to OEM approvals, viscosity grades and local operating conditions.
It says this helps lubricant businesses protect approvals and positioning, while enabling workshops, dealerships and distributors to make confident, consistent product selections.
Beyond recommendation, OATS also supports product cross-referencing and market insight, helping lubricant brands understand real-world usage and identify opportunities for range optimisation and growth.
Correct application in the workshop is just as important as correct selection.
HaynesPro says its technical data is used daily by independent workshops, dealership service departments, and large repair networks to access OE-based service procedures, oil capacities and service intervals.
By aligning lubricant recommendations with trusted technical guidance, HaynesPro says it helps reduce rework and ensures servicing is carried out correctly and consistently.
It says the same data-led approach extends beyond servicing, with its DriveRightData delivering trim-level tyre and wheel fitment data trusted by tyre retailers, distributors, and e-commerce platforms to improve quoting accuracy, reduce costly returns and enhance the customer experience at point of sale.
Together, Infopro Digital Automotive says Rego Search, OATS, HaynesPro, and DriveRightData provide a full-circle data approach for the Australian aftermarket — supporting workshops, dealerships, tyre retailers and distributors with confidence at every decision point.
Built for real-world conditions, Infopro Digital Automotive says it turns trusted data into measurable operational performance.

For more information, contact apac@infopro-digital.com or visit www.infopro-digital-automotive.com