Century Yuasa Batteries are made in Australia and will be on-show at the AAAExpo

For over 90 years Century Batteries has been designing and building its iconic blue and yellow batteries right here in Australia and since September 2021 has proudly carried the official ‘Australian Made’ logo.
The logo is Australia’s most recognised and widely used country of origin symbol and ensures products that carry the logo are certified as genuine Australian made products – which in Century’s case is something that has been going on for almost 100 years.
In recent times Century has seen a resurgence of support for locally made products, with many consumers stating that they would be willing to pay more to purchase and support products which are Australian made – because the flow on effects for the Australian economy are profound.
Thanks in part to its Australian manufacturing facility, Century currently employs over 600 people and puts over $100 million back into the local economy every year – with over 98 percent of components from their locally built battery range sourced from Australian suppliers.
Century explains that the fact it designs and manufactures batteries in Australia also brings with it additional benefits. Because the products are built here, they can be tailored specifically to suit particular applications and also be designed to handle the harsh conditions that Australia is famous for.

The benefit of building batteries in Australia also means that Century has a more consistent supply of locally held stock throughout the year. Century states that its network of 34 distribution centres across the country means that no matter where you are, there’s a dynamic supply of stock to service your business and help your customers.
To help your business keep pace with the latest changes and advancements in the automotive arena, Century also offers resellers access to a comprehensive online battery training program. It is regularly updated with the latest battery technology and training information to ensure your workshop is powered with the most up-to-date information and skills when it comes to batteries.
Century’s ‘Battery Finder’ portal also enables you to quickly choose the right battery for any vehicle, and even provides fitment instructions and a time estimate for the work – making it easy for you to produce quick and accurate quotes to your customers.
To learn more about Century Yuasa’s extensive range of products and to understand how your business can benefit from becoming a stockist, Century Yuasa invites you to visit its team at the AAAExpo on Stand L10.

For more information, contact your local Century Yuasa representative on 1300 362 287.