The final free event in a three-city roadshow will be held in Melbourne on September 8

Automotive eCommerce specialist, Zellis, in conjunction with other exhibitors, is currently midway through a free to attend three-city Auto Parts Retail Innovation Summit.
Following events in Brisbane on July 21 and Sydney on 13 August, Melbourne will host the third and final event in this Summit schedule, featuring four expert-led panel sessions between 5.30pm and 8.30pm on September 8.
The premier event is designed to connect and empower automotive parts and accessories sellers across Australia and New Zealand.
Whether you sell in-store, online, or both, Zellis says this summit is your opportunity to tap into expert insights, connect with like-minded peers, and discover the tools and strategies you need to accelerate your business in today’s fast-evolving automotive retail landscape.

The four sessions will cover:

1. Market opportunity deep dive: explore the current and future landscape of the automotive parts and accessories market in Australia and New Zealand, including emerging trends, consumer behaviour, and growth drivers.
2. Building brand and customer experience: discover how to craft a compelling brand, deliver exceptional customer experiences, and build loyalty. Topics include user experience (UX) best practices, customer engagement strategies, and retention tactics.
3. Conversion and fitment optimisation: learn how to optimise product fitment data, improve conversion rates, and streamline data management and configuration. Hear from leading experts on driving more sales through smarter product presentation.
4. Fulfilment, shipping and global scale: understand the critical link between checkout experience and delivery. Gain practical tips on reducing cart abandonment, enhancing delivery experiences, and scaling your ecommerce presence internationally with localised logistics strategies.
   

Zellis says attendees can expect to gain actionable insights to grow their business, to learn from successful industry leaders and solution providers, network with fellow automotive retailers and sellers, and be ready to stay ahead of evolving retail and ecommerce trends.
Whether you’re just getting started or looking to scale, Zellis says the Auto Parts Retail Innovation Summit is your roadmap to success in 2025 and beyond.
Spots are limited so Zellis encourages interested parties to reserve their seat today.

For more information and to register, visit https://events.bizzabo.com/723652/home