BURSON AUTO PARTS CONTINUES WA GROWTH
New stores open in Geraldton and Bunbury
Australia’s Burson Auto Parts, a preferred supplier of parts, tools, equipment and accessories to the trade, has increased its regional automotive trade reach with two newly opened stores in Albany and Bunbury, joining the existing Geraldton store, making access to its range of quality service and replacement automotive parts easier for the regional automotive trade in Western Australia.
Along with the regional stores, there is also a total of ten Perth metropolitan Burson Auto Parts stores located in close proximity to automotive repairers and service centres in Welshpool, Bibra Lake, Canningvale, Joondalup, Malaga, Mandurah, Midvale, Myaree, Osborne Park and Rockingham.
To celebrate the opening of the Geraldton and Bunbury Burson Auto Parts stores, major trade nights were held that attracted hundreds of local trade customers. These events also saw the major prize draw of the special opening trade promotions for both of these regional Western Australian stores. Two John Papas Trailers filled with quality outdoor, camping and electronic products to the value of $8,000 were given away at these bumper events.
In a major vote of confidence for the Perth automotive aftermarket industry and to provide even better service to local repairers, Burson Auto Parts has several more stores planned for metro and regional Western Australia. These new stores will also create several exciting employment opportunities for local people seeking to start or continue to develop their automotive aftermarket industry careers.
The Burson Auto Parts Welshpool store replaces the former Belmont store and is located adjacent to two BAPCOR Group warehouses providing this and all Perth stores with access to more than 10,000 square metres of Western Australian based stock. This directly translates to more Burson Auto Parts customers gaining immediate access to more parts, delivered on demand.
Being actively involved within the local communities of each Burson Auto Parts store is an important part of the Australian company’s business philosophy. So, it made perfect sense that the company got behind one of Albany’s biggest and colourful motoring events.
The Burson Auto Parts Albany Classic “Around the Houses” motor race event was held on June 5 and 6. Celebrating its 30th Anniversary, this historic race saw over 150 classic cars take part in front of more than 10,000 spectators. This popular local motorsport event aligned well with the many Burson Auto Parts’ 50th Anniversary celebrations taking place across the country during 2021.
Burson Auto Parts also secured the naming rights sponsorship for the Western Australia based Australian Automotive Service Dealer Network (AASDN) Annual General Meeting and Gala Dinner held on June 19 at the Crown Entertainment Complex.
“The last six years since we opened our first Western Australia Burson Auto Parts store, to now having 13 and with more to come, has been, in typical Burson style, a truly whirlwind ride,” Burson Auto Parts Western Australia State Manager, John Wood, said.
“In Western Australia we now employ around 100 full time team members with a fleet of more than 40 dedicated delivery vehicles that provide quick and efficient delivery of the biggest and best brands of automotive parts, tools and equipment.
“I am looking forward to the next phase of our continued Western Australian growth in line with the growth of the entire Burson Auto Parts nationwide store network.”
For more information, call 1300 BURSON (287 766) or visit www.burson.com.au