COMPETE IN THE NEW AFTERMARKET GAME

Automechanika Shanghai says it will help industry players do just that

Automechanika Shanghai organisers say the show is set to dig in deep to the latest global trends in OE and the aftermarket. The show will occupy 360,000 sqm of space and host 6,320 exhibitors in the National Exhibition and Convention Center (Shanghai) from 3 – 6 December 2019.
Several zones and events will highlight a multitude of growing areas, such as Body and Paint in the Repair and Maintenance sector. The show will also delve into new business models for the proliferating service and chain store segment, and expand upon the prosperous customising culture. The show will also explore current trends and nurture a host of innovative opportunities across different stages of the aftermarket value chain.  

The Repair and Maintenance sector holds new interactive events
Across 65,000 sqm of space in Halls 5.1 and 6.1, the Repair and Maintenance sector will welcome major players and will also draw more attention to collision repair in response to the rising need of accident roadside recovery in China.
For example, research has found that quality services from collision repair specialists are some of the most highly sought experts in the field, say show organisers, and therefore new product categories such as Body and Paint are highly significant additions to the show. Products across body repair; spray paint and anti-corrosion protection; painting, sheet metal, plastic parts, windows, headlights and rims are set to be featured.   
National bodyshops will also go head-to-head designing custom car bonnets, and will showcase their finished product at the fair in the Body and Paint World Championships. Selected by an expert panel and the public, the winner will be invited to Automechanika Frankfurt next year for the grand finale, along with the winning companies from other Automechanika events. 
Elsewhere on 4 December, the International Bodyshop Industry Symposium (IBIS) China 2019 will bring together influential decision-makers from China’s auto collision repair industry. Speakers will explore the umbrella topic of “Embracing transformation: seizing the opportunities of change in the Chinese collision repair market.” A networking event will also follow the symposium.   

Customising shines brighter than ever before
Changing consumer culture towards personalisation, comfort and luxury reinforce the fact that customisation has become a significant area of the market, which will continue to stimulate industry growth in the future.
Automechanika Shanghai recognises the sector’s growth potential and gives Customising its own Halls in 6.2 and 7.2. 
Exhibitors will play up to the occasion by presenting some of their most advanced products, services and technologies for car racing, lighting, leisure driving and entertainment, and lightweighting. Likewise, the highly anticipated activity zone for Motorsport and High Performance will return once more, drawing even more attention to many of the international motorsport racing competitions, as well as modified parts for high performance vehicles.  

More focus on digital tools for the aftermarket
The Supply Chain and Chain Store zone has also become a fundamental part of the show as it embraces companies in the aftermarket that are seamlessly integrating technology and digital communication to connect with their customers.
Visitors will be able to explore numerous brands who specialise in supply chain platforms for auto parts, services, chain stores, insurance, used cars, workshop data management software and e-commerce.
Value-added fringe events will also amplify many of the themes running across the show floor.
Participants can stay in touch with current and global updates in the industry’s aftermarket through the Automotive Aftermarket Summit 2019, AIAG Auto Parts Purchasing Leadership and Suppliers Summit 2019 and the China Collision Industry Summit. 

For more information, contact Messe Frankfurt (HK) Ltd on + 852 2802 7728 or auto@hongkong.messefrankfurt.com