The show serves as a two-way gateway connecting the Vietnamese auto market to the world

With its rapid economic growth and strategic reinforcement of its automotive supporting industries, Vietnam is becoming an increasingly compelling destination among firms eyeing international expansion.
Automechanika Ho Chi Minh City sheds light on this transformation, highlighting the country’s potential as both an enticing market and a production hub.
The show will return to the Saigon Exhibition and Convention Center (SECC) from the 20th to the 22nd of June 2024.
Event organisers state it stands as both the ideal gateway into the country as well as relevant international markets, with specialised zones and a varied event programme that provide first-hand insights into the country’s growing automotive industry.
“Bringing Automechanika into Vietnam was a strategic decision based on the potential we were seeing and continue to realise in the automotive market,” Messe Frankfurt (HK) Ltd General Manager, Fiona Chiew, said.
“Now entering its sixth edition, the show draws upon the Automechanika brand’s fifty-year legacy and network of 13 associated trade fairs and 130 partner organisations worldwide.
“Through leveraging the brand’s international standing and reach, we have created a common platform for firms to capture Vietnam’s unique market opportunities.
“Used by 41 countries and regions in the previous edition, we expect the scale of the 2024 show to increase.”
The upcoming edition expects to welcome over 500 exhibitors across 15,740 sqm of indoor and outdoor space.
The event will feature a variety of specialised zones designed to reflect the country’s distinct market conditions.
Notably, the Automotive Manufacturing, Transformation and Automation Zone will investigate significant trends in manufacturing, including AIoT, 3D printing, novel materials and more.
As a part of this, it will evaluate the preparedness of Vietnamese suppliers for digital integration and industrial automation, providing valuable context for companies seeking to engage with the region.
In keeping with the region’s expanding rate of car ownership, the Auto Repair, Maintenance and Care / Accessories and Customising Zone will enable participants to explore a range of electrical and mechanical repair and maintenance technologies, including specialised equipment and tools for new energy vehicles, car detailing and customisation.
Meanwhile, the Automotive Mobility Solutions Zone will present the latest technologies and solutions in smart mobility, electric vehicles, logistics, the automotive OE and the aftermarket.
For further market insights, the fair will host a varied fringe programme to assist businesses in navigating these emerging trends. Highlights include the Electrification and Digitalisation Business Networking Conference and the Automotive Logistics, Warehousing and Supply Chain Conference.
These sessions will bring together local and international groups to explore broad-scale trends in new energy vehicle technology, digitalisation, and other transformations in the passenger, commercial, and fleet vehicle markets.
To build a deeper awareness of the domestic automotive industry, autoFEST@HCMC will bring a medley of entertaining, interactive and networking activities for industry players and car lovers.
The trade fair is co-organised by Messe Frankfurt (HK) Ltd, Chan Chao International Co Ltd and Yorkers Exhibition Service Vietnam.

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