ECB READY TO BE FIRST TO MARKET

Local manufacturing allows East Coast Bullbars to offer products for the newest models on the market

East Coast Bullbars (ECB) says that with 4WD vehicles accounting for 50 percent of total new vehicle sales YTD, it is a category on which ECB is focusing heavily with “an enormous amount of R&D time” allocated.
This year alone, several new models have been released to the market, including the most recent being the all-new 2021 Isuzu D-Max, Mazda BT-50, Toyota Hilux SR5 and face lifted Toyota Prado.
ECB says it will again be first to market with its newly designed frontal protection products for each of these new vehicles, stating that these are not remanufactured products from the previous models made to fit.
It states this is a pace that only an Australian manufacturer with an in-house R&D department and full manufacturing capabilities can achieve without having to wait for products to be manufactured and sent from overseas.
ECB explains that its rapid inhouse design program gives it the opportunity to be consistently first-to-market with new model releases with new safety advances and technology updates for new vehicle in a matter of weeks – not months.
ECB says most of its competitors will design their products here in Australia but rely on factories in Thailand or China to manufacture them, this usually takes up to three to six months before products are ready for sale.
It says that by being first to market, ECB provides a solution to all parties with its resellers able to secure sales as soon as the vehicles are released and customers able to get frontal protection without waiting for products to arrive from overseas; while, most importantly, jobs are kept here in Australia.
Whether you are about to go on that next big 4X4 driving adventure, are driving on regional roads or just want to add some additional lighting or a Winch, ECB says it has you covered.
It states that not only does its Alloy Bullbars “look great, offer superior strength and are less than half the weight of a Steel Bullbar and will never rust. Alloy is the green choice.”
ECB has more than 49 years’ experience designing and building Bullbars and Nudge Bars right here in Australia, with its longest serving staff member recently celebrating 35 years working for ECB and its design team boasting more than 60 years of collective experience in building and designing frontal protection products.
“Our DNA that goes into every product starts with our process, all of our manufacturing is completed in house and we use no external suppliers to make any part of our product,” East Coast Bullbars National Sales Manager, Gaven Paterson, said.
“We ensure that the quality control is 100 percent managed internally. Starting with our plasma and laser cutters, brake presses, welding and polishing or powder coating is completed by our dedicated team of 90 plus staff.
“The reason we still do all of this by hand is we maintain 100 percent control and knowledge of what goes into making one of our Bullbars. It is a pleasure and a real craft to design and build something that one day could save someone’s life.
“We are so confident that our Australian Made products are superior to anything else in the market we offer a lifetime warranty.
“We continue to stand by our product after the sale with unmatched customer service – when you call our toll-free number, someone is here to pick up the phone.”

For more information, visit www.ecb.com.au