Penrite Oil has acquired Brandlines and Australian Automotive Parts (AAP)

Penrite, an iconic Australian family-owned business, has officially announced its acquisitions of Brandlines and Australian Automotive Parts (AAP).
Brandlines is a well-established player in the Australian aftermarket automotive sector and this strategic move marks an exciting chapter for both companies as they join forces to leverage their strengths and expand their market presence in non-ICE reliant segments.
Founded in 1984 by Sil Luksich, Brandlines originated as the Australian representative for Gabriel Shock Absorbers, a trusted manufacturer from the USA.
Over the years, Sil’s vision was embraced by his sons, Mark and Maurice Luksich, who have played a pivotal role in building the company into a respected brand within Australia and beyond.
The company significantly expanded its product offerings, including filtrations and also renowned brands such as Autolite Spark Plugs, and Ezilift Gas Lift Supports enhancing its reputation in the automotive sector.
This partnership is aligned with Penrite’s strategic plans to diversify and grow its business in a rapidly evolving market that increasingly prioritises sustainability and non-ICE technologies.
By acquiring Brandlines, Penrite says it is not just investing in a company but is also cementing its commitment to innovation within the automotive industry.
The acquisition, effective from July 1 2025, enables Penrite to work closely with the Luksich family and the dedicated team at Brandlines.
Together, they will develop a comprehensive plan aimed at bolstering Brandlines’ operational capabilities, customer service, and market outreach both within Australia and internationally.
Penrite says this partnership promises to be symbiotic, enhancing the strengths of each brand while ensuring that customer service and relationships with factory and trade partners remain a priority.
Mark and Maurice Luksich expressed their enthusiasm regarding the partnership, highlighting the shared vision for innovation and growth.
“We are thrilled to team up with Penrite and look forward to the opportunities that lie ahead. Our commitment to delivering quality products and exceptional service will only be enhanced by this collaboration,” the pair said in a statement.
For Penrite, this acquisition represents a significant stride into a progressive future.
At the time, it was the first major acquisition the company had undertaken in several years, marking a decisive step toward expanding its footprint in non-ICE segments.
As the automotive landscape shifts and evolves, Penrite says the partnership is focused on tapping into new growth opportunities and addressing the changing needs of consumers.
“This partnership with Brandlines is a natural fit for Penrite’s vision of innovation and growth in the evolving automotive landscape,” Penrite Chief Executive Officer, Toby Dymond, said.
“By combining our resources, expertise, and shared commitment to quality, we are positioning both companies to lead in emerging non-ICE markets while continuing to deliver exceptional value to our customers and partners.”
Brandlines will continue to operate independently while benefiting from the resources and support that Penrite offers.

By acquiring Australian Automotive Parts (AAP), a leading distributor of automotive hard parts across Australia and New Zealand, Penrite Oil expands its market reach and product capabilities.
The deal enhances Penrite’s diversification strategy by broadening its product portfolio and enabling the company to deliver a more comprehensive range of high-quality solutions to customers nationwide.
Founded in 1926, Penrite says it has built a long-standing reputation for innovation, reliability, and dedication to Australian manufacturing.
“We are proud to welcome AAP into the Penrite family,” Toby said.
“This acquisition is not only about growth — it is about delivering even more value to our customers.
“By combining Penrite’s world-class lubricants with AAP’s extensive hard parts range, we’re creating a stronger, more agile business that’s equipped to meet the evolving needs of the automotive sector.”
AAP, a respected brand with more than 30 years in the industry, specialises in the wholesale and import of key aftermarket brands including Ultima, Selby, Platinum, EFS, Oetiker and more.
The company services suspension, drive train, steering, braking, and engine parts segments with a reputation for reliable supply, deep product knowledge, quality parts and strong customer relationships.
AAP will continue to operate under its current name, ensuring uninterrupted service for its loyal customer base.
AAP has four distribution centres in Brisbane, Sydney, Perth and Melbourne that will continue to operate.
This acquisition supports Penrite’s broader strategy to expand beyond lubricants and solidify its role as a full-service provider in the automotive aftermarket.
The company reaffirmed its ongoing commitment to Australian ownership, local manufacturing, local employment, innovation, and maintaining its high standards of quality and customer service.
“We’re excited to join forces with John and his team at AAP. This move has been part of our long-term strategy to enter the hard parts space,” Toby said.
“It allows us to provide not only the best lubricants but also an extensive range of automotive components — all backed by Penrite’s commitment to customer service, premium quality, availability, and Australian-owned excellence.”
AAP Chief Executive Officer, John Bourne, echoed this sentiment.
“Joining forces with Penrite is a natural fit for AAP. We’ve always shared similar values — a commitment to quality, strong customer service, and supporting the automotive aftermarket industry across Australia,” John said.
“This partnership opens new doors for our customers, suppliers, and employees. We’re excited for the future and confident this move will take AAP to new heights.”

For more information, visit www.penriteoil.com.au