SHIFTING GEARS

Opposite Lock now has more staff in more locations to better support Australians

Opposite Lock is a specialist 4WD channel of Bapcor Limited which says it provides consumers with a range of the best brands, quality fitting, full aftersales service, and peace-of-mind thanks to nationwide warranties.
The 4WD accessories retailer says its offering is supported by a team of trusted 4×4 Specialists with expert product knowledge and best in class service, to provide customers with the best off-road experience possible.
Increased investment (from Bapcor Limited) has seen the Opposite Lock Network open the doors to a new corporate store in Hoppers Crossing Victoria; an existing franchisee opening a second site in Warrick Farm, Sydney; and a South Nowra in New South Wales location converting from a stockist to a franchise store.
Locations in Hobart in Tasmania and Welshpool in Western Australia have also been converted from franchises to become corporate stores to support local networks.
Opposite Lock says these strategic investments ensure Opposite Lock support staff are in these locations to better service the network.

Great opportunity ahead
With international travel borders on hold due to the global pandemic, the desire of Australians to explore the great outdoors and discover the natural beauty of our nation has amplified.
In addition, the ongoing trend in car personalisation, growth in local tourism, camping and towing, are some of the key 4WD category drivers that the team at Opposite Lock is witnessing.
“We have seen some extraordinary events impacting our business over the past year leveraging business improvements with a fundamental shift in tourism trends pushing record sales across the country, with continual growth and a strong demand for 4WD and Vehicle Accessories and Services,” Opposite Lock General Manager, Mark Rich, said.
“For all of us there is opportunity in adversity and there is a strong demand for our products and our team of experts are here to help.”
While Aussies continue planning their great escapes, the team at Opposite Lock says they have been agile in setting their agenda for an exciting adventure-driven 2021 via multiple growth platforms across innovation via quality brands, new product development and broadening their omni channel footprint.
The team believes now is the perfect time to reflect upon Opposite Lock’s rich Australian adventure driven heritage and says it looks forward to sharing its unique story fostered by passionate 4×4 enthusiasts while supporting its network of corporate and franchisee stores, and local communities.

For more information visit Oppositelock.com.au or call 1800 624 444