AUTOMECHANIKA KUALA LUMPUR DEFERS UNTIL 2023
The show will now be held across the 16th to the 18th of March in 2023
Messe Frankfurt, the organiser of Automechanika Kuala Lumpur, has closely monitored Malaysia’s COVID-19 situation and the viability of domestic and overseas participation.
The company has maintained close communications with the local auto community, exhibitors, partners and supporting organisations and following their consultation, each party has agreed to the new show date of 16 to 18 March 2023.
The allure of Malaysia’s dynamic business environment is a key driver for players eyeing up new supply networks in the automotive industry. With this, Automechanika Kuala Lumpur is a critical gateway, as the show’s far-reaching resources constitute a significant part of its S.E.T. (Sourcing, Entertainment and Training) experiences.
However, continued quarantine requirements for non-residents entering Malaysia, domestic travel restrictions and preventative measures to stem the cross-country spread of COVID-19 remain fundamental factors in further postponing the show.
“At the moment, domestic prevention protocols are limiting the prospects of the international auto community attending the fair,” Messe Frankfurt (HK) Deputy General Manager, Fiona Chiew, said.
“As a responsible trade fair organiser, we will continue to uphold government guidelines and monitor the situation carefully. Our mission is both to protect the welfare of all those involved and safeguard a stable business environment. With this in mind, I am grateful that our stakeholders have backed the decision to defer the show until 2023.”
The last edition, held in 2019, brought industry professionals from 16 exhibiting and 58 visiting countries and regions together.
“We fully appreciate the ongoing desire for networking and information exchange. In the year ahead, we will continue to evaluate communication channels and activities that promote business encounters, relationship management and industry development,” Fiona said.
One such initiative, Match Up, already on the market since August, offers personalised business matchmaking.
The service utilises an aggregated database of Automechanika trade fair resources from Messe Frankfurt’s Greater China subsidiaries. Based on each participant’s sourcing requirements, a dedicated consultant from the organiser connects registered users from a pool of participants in more than 60 countries and regions.
As of December, Match Up had already lined up more than 1,900 meetings and recommendations. Messe Frankfurt says a survey revealed that 90 percent of participants agree that the service meets their business needs, owing to its tailored approach to facilitating precise matching between suppliers and buyers.
To sign up for Match Up, please visit www.automechanika-kl.com/business-matching-reg