Fraser will take on the role of leading hsy’s communication on the latest updates and product developments

hsy autoparts, a leading Australian importer and distributor of European automotive spare parts, has re-acquainted itself with a familiar face by re-signing motorsport identity, Fraser Ross, as its brand and product ambassador.
Fraser is no stranger to hsy, where he originally joined the family back in 2019 as driver of the hsy sponsored McLaren 720S in the Australian GT3 Championship and also took on a brand ambassador role for two years.
With the advent of COVID-19 and Fraser’s prolific worldwide car racing schedule, there was a brief hiatus, but the team are now back together.
“It actually doesn’t feel that I’ve been away from Nick (Redmond) and the team at hsy at all. I’ve spent a large part of the last two years racing in Europe, so life has been a bit of a blur, but I am genuinely stoked to be back on board with the hsy brand,” Fraser said.
“I always thought that one day I would re-join the hsy team. It is the reason that I left the hsy logo on my helmet the entire time.”
Fraser will take on the role of leading hsy’s communication on the latest updates and product developments.
“It has taken us a couple of years to get Fraser back into the hsy family and the timing is now perfect for both of us,” hsy Head of Customer Relationships and Marketing, Nick Redmond, said.
“I know I speak on behalf of the entire company when I say that we are welcoming him back with the widest of arms.
“Fraser will provide our staff and customers with regular updates on what is happening at hsy, plus he will front a whole new marketing platform on our workshop solutions program and brand partners.
“The piece to look out for though will be ‘Fraser on Tour’ where Fraser will bring unique insights into some of the world’s most exotic cars from around the world.”
The brand ambassador role kicked off in September with Fraser already completing a range of videos that will be aired on hsy’s social channels – including his first project, launching a major brand partner promotion with key hsy supplier, ZF, where a lucky winner won the Ultimate Gold Coast 500 Experience.

For more from hsy, visit www.hsy.com.au