SAFEGUARDING YOUR 4X4

Hamer says its Premium product range has you covered

Venturing into the exhilarating realm of off-road escapades, demanding landscapes, and unplanned journeys, a 4×4’s performance is undeniably crucial.
However, shielding your vehicle from nature’s relentless adversities is paramount.
Hamer states it is an industry forerunner renowned for its premium vehicle defence solutions, merging practicality with aesthetic appeal.

Hamer’s ADR Approval: airbag compliance and safety first
When it comes to vehicle accessories, especially those crucial to safety, regulatory approval is crucial.
Hamer 4×4 says it doesn’t just focus on aesthetics or durability, stating that it prioritises safety above all else, with this commitment evident in its adherence to the Australian Design Rules (ADR) standards.
Hamer 4×4 accessories are ADR-approved, which means they have undergone rigorous crash testing to ensure they can withstand real-world conditions and protect the vehicle and its occupants.
Part of this ADR approval ensures that Hamer’s bars are airbag complaint. Hamer says this stamp of approval reinforces its position as a leader in vehicle safety, giving drivers additional peace of mind.
“Safety isn’t just a buzzword for Hamer 4×4; our dedication to safety and unmatched craftsmanship solidifies our reputation in the vehicle protection sector,” Hamer 4×4 Marketing Manager, Mark Gelo, said.

Hamer Bull Bars: tracing the origins in Australia
While bull bars have become synonymous with the rugged appeal of 4×4 vehicles, their origin in Australia is deeply rooted in practicality.
Australia’s vast and varied landscapes, especially its expansive outback, are home to a plethora of wildlife.
Kangaroos, in particular, are notorious for hopping onto roads, especially during dawn and dusk. Given the size and weight of these animals, a collision without a bull bar can significantly damage the vehicle and potentially harm its occupants.
Originally, bull bars were fitted to 4×4 vehicles in Australia to protect them from wildlife collisions while travelling in the outback.
The reinforced bars provided a buffer, absorbing the impact and minimising damage. Over time, while the practical utility of bull bars against wildlife collisions remains, they have also evolved into a symbol of strength, protection, and style for 4×4 vehicles.
All Hamer bull bars are designed with the capability to incorporate and retain your vehicle’s original technology, including sensors and radars, within the bars.
Hamer states that its bull bars, especially the King Series, highlight a hoop less design, offering a streamlined look without compromising strength.
Hamer says the King Plus Series ensures all front angles are protected, and at the same time, the newly introduced Atlas Range, currently designed exclusively for next-gen Ford Everest, Ranger and Raptor models, blends modern elegance with Hamer’s signature rugged protection.
Made from 3mm thick steel and structured to deflect impacts, the bars exemplify the perfect balance of style and resilience, says Hamer, while offering locations for auxiliary equipment like winches and fog lights to add to their versatility.

Rear Bars: the silent protectors
Although less celebrated than bull bars, Rear Bars play a vital role in vehicle defence. Hamer’s rear bars mirror the company’s dedication to 360-degree safety, protecting against rear impacts and safeguarding essential components.

Underbody protection: the concealed guardian
The 4×4 undercarriage faces unique challenges, from jagged grounds to unexpected obstacles.
Hamer says its underbody defence, made from 3mm thick steel, acts as a guardian for these vital components, ensuring they remain shielded during adventures.

Hamer 4×4
“There a number of reasons consumers should consider Hamer 4×4 as their choice for vehicle protection,” Mark said.
“Hamer’s products undergo meticulous scrutiny to meet unparalleled standards, ensuring durability even in harsh environments.
“Our designs aren’t just functional; they enhance your 4×4’s charisma, giving it a distinctive flair.
“We have a customer-focused philosophy – so whether you’re a seasoned off-roader or an occasional thrill-seeker, we have a product tailored for you.
“Hamer’s offerings have garnered global acclaim, making them a top choice for 4×4 enthusiasts worldwide.
“In the dynamic realm of 4×4 vehicles, ensuring safety is paramount. Hamer 4×4’s suite delivers comprehensive protection, ensuring your vehicle remains in pristine condition, no matter the terrain.
“Choose Hamer for peace of mind. Your 4×4 deserves the best.”

For more information, visit www.hamer4x4.com.au or call 1300 545 554, or visit the showroom at 104 Fox Drive, Dandenong South (VIC) 3175.